Keith Richardson has more than 40 years’ experience of working in the retail and banking industries. Prior to joining Econocom, he was Managing Director at Lloyds’ Retail Coverage Team for over 11 years, growing the business within his client base by more than tenfold. Keith joined Lloyds Bank in 2007, having spent the previous 28 years at Tesco PLC, creating its treasury team in the early 1980s and supporting its international expansion in central Europe and Asia. He also set up the Asia treasury operation in Hong Kong in 2000. Keith started his new position at Econocom in March 2019.